Meet the Makers of the Audio Boom

20 May 2021, 15:00 CEST
Digital Audio Summit


(abridged version)


3 pm

Videl Bar-Kar, Bookwire: Welcome

Videl Bar-Kar has over 20 years media industry experience in both corporate and start up environments. He has worked in publishing for over a decade, first as Director of the Ways With Words literary festival, then as the first Audio Publisher for Penguin Random House, where he led an award winning team across editorial, production and marketing to create the UK’s leading audiobook publisher. As Global Head of Audio for Bookwire, Videl leads the international expansion of the company’s rapidly growing audio business, from production through distribution of audiobooks and the development of flexible, end-to-end solutions for publishers across all markets.

3.15 pm

Mark Mulligan, MIDiA Research: Audio in 2021: Created, Curated and Social. The current and future trends that will shape the industry

Mark Mulligan is Managing Director at MIDiA Research.


Shelly Sundag is Head of Global Brand at tonies® – Boxine. 


3.45 pm

Shelly Sundag, tonies®: Bridging the emotional gap in a digital world. How tonies® will break through worldwide with a physical product in a digital native ecosystem

4.15 pm

Steve Carsey, Storyglass: Audio first: what does it take to make the next blockbuster Audio Originals?

Steve Carsey is Managing Director at Audio Alliance UK / Storyglass.


Juliana Rueda is Sound Engineer and Founder of Miut and Miutbooks.

Juan Baixeras  (60).jpg

Juan Baixeras is Country Manager Spain at Audible.


Carmen Ospina is Director of Marketing, Publicity and Business Development at Penguin Random House.

4.45 pm

Panel Discussion: Leading players across publishing, production and retail unlock the drivers and opportunities in the dynamic Spanish language markets


5.25 pm

Ani Attamian, Google:
Grow your audiobook catalog with the push of a button; Google’s solution to filling the audiobook gap with high quality auto-narration

Ani Attamian is Head of Publishing Partnerships – Europe, Middle East & Africa at Google.

5.55 pm

Albee Dalbotten Romero, Collaboration networks are future-proofed: partnerships with local bookstores. How has fired up spoken word in your neighbourhood

Albee Dalbotten Romero is Publicity Director at

Albee Dalbotten Romero.jpg

6.30 pm

End of the Conference


Our Mission


In a digital world dominated by video, increasing numbers of consumers are choosing spoken word audio (audiobooks and podcasts) as their medium of choice to be informed, entertained and inspired. The global audiobook market and the podcast market are far outpacing most parts of the media industry including print and eBooks.


With this growth comes huge potential for publishers and media companies, but how should they respond to the growing market complexities? What are the right strategies to reach new audiences, exploit new digital sales channels and harness new business models? And which technology solutions exist in the market to help accelerate this growth? 


Our next free digital conference ‘All About Audio’ from Bookwire and the Digital Publishing Report sets out the road ahead. Hear from leading experts and innovators to discover what is driving the market, which genres, stories and studio productions are creating the latest best sellers, and which business models could drive future growth.


The conference starts on 20 May at 3 p.m. CEST (1 p.m. GMT)  


We hope that “All About Audio” will provide you with actionable insights and ideas, giving you the chance to hear from some of today’s makers of the audio boom. 

Stats 2020

Dates Previous Editions

27 February 2020

24 June 2020

Participants in total


Participating Countries


Participating Companies

Penguin Random House, Wondery, Blinkist, Grupo Planeta, Canongate Books, Red Bull Media House, BBC Studios, HarperCollins, Universal Music GmbH, Nextory, Audio Publishers Association, Frankfurter Buchmesse, SAGA Egmont International, Santillana, Storytel, BookBeat, Edel Germany, Springer Nature, Deezer,, Sony Music, Bayard Editions, Grupo Planeta, Hodder & Stoughton, Audible, Scribd, Bloomsbury, Faber and Faber, Google, Singel Uitgeverijen, Thames & Hudson, Princeton University Press, Yale University Press, BolognaFiere, Gyldendal, Bonnier Books , Editions de la Martinière, Ingram Content Group, Universidad Nacional Autónoma de México, Rakuten Kobo, Apple, Pearson, The Walt Disney Company, Nielsen...


About us


Bookwire GmbH was founded in Frankfurt in 2010 as a service provider for publisher distribution of eBooks and digital content. Since then, it has become one of the leading international businesses in digital publishing technology. Bookwire currently employs 100 members of staff in Germany, the UK, Spain, Brazil, Mexico and the US, who take care of more than 1,900 publishers in the fields of eBooks, audiobooks and Print-on-Demand. The pioneering software “Bookwire OS – One Solution”, launched in 2019, has delivered, analysed and marketed around 500,000 eBooks and 100,000 audiobooks in all relevant distribution channels. 

Our service package for your publishing house



Great production services for your eBooks and digital audiobooks



Global distribution to all relevant shops



Greater success for your eBooks and digital audiobooks



Reporting and analysis from a single source